Go For Your Dreams was a major charity sponsored by a famous entertainer that was on the eve of launch when a sudden and disastrous situation caved in everything (including his career). The charity was focused on supporting and mentoring children of significant potential in the arts and academics, yet with limited resources or opportunity to exposure. The following are a sampling of several logos that were considered for the final selection. The organization was very excited about the logo options and ultimately severely disappointed they and the charity were never launched.
The final design was required to stands on its own; as effective on a t-shirt as it would be on a website or letterhead. Some of the designs were also created to serve in a support role in the form of a poster or visual. Themes such as dreams, empowerment, possibility, and achievement were explored.